Sample report

This is what you get.

A real KaptainLLM Pro report for an example UAE retailer, scanned across ChatGPT, Gemini, and Perplexity. Every Pro scan produces one of these.

Pro scan

mybrand.com

Scan #1 · Baseline|Next scan May 5, 2026
United Arab EmiratesEnglishChatGPT · Gemini · PerplexityApr 21, 2026Scan #sample
EXECForwardable to your CMO · 45 seconds to read

You're invisible on ChatGPT and Gemini in UAE — competitor wins 7 of 10 queries.

MyBrand currently has near-zero share of voice across ChatGPT and Gemini for high-intent UAE retail queries. competitor.com dominates 7 of the 10 queries tested, driven by structured review content, pricing transparency pages, and MENA-specific citation sources that LLMs consistently surface. Perplexity shows a more neutral picture — neither brand dominates — suggesting an opportunity to build AI-readable content before the competition does the same.

!
Urgent — fix this first: ChatGPT is currently telling United Arab Emirates shoppers your platform has “no customer reviews found”, ChatGPT added an unprompted caveat when mentioning MyBrand. This phrase appears in 3 of 10 responses and directly damages conversion even on queries you win. See Action 01 below for the fix.
The one winYou are mentioned first on 2 longtail queries where competitor has no page optimised for that intent.
The one threatcompetitor.com has TrustPilot, Google Reviews (4.5★), and Khaleej Times coverage — your brand has zero third-party trust signals that LLMs can cite.
The one actionPublish a pricing transparency page with FAQ schema this week. The one query you shared with competitor was the only one where a comparison site cited your price range.
Won
2 / 10
Baseline
Shared
1 / 10
Baseline
Lost
7 / 10
Baseline
Share of voice
14%
Rank #2
Sentiment
42/100
Baseline
⏱
This is scan #1 — your baselineThis is your baseline scan. Run again in 2 weeks to see if the trust-building actions above moved your share of voice. First scans typically show the largest gap — most brands close 10–20 SoV points in the first 60 days once they address the citation sources LLMs prefer.
Query reference
WonSharedLost
Q01Best online retailer in UAE for [category]
Q02Compare MyBrand vs competitor for UAE delivery
Q03Trusted [category] stores in Dubai
Q04Is MyBrand legit in UAE?
Q05Budget [category] option UAE under AED 200
Q06Free returns [category] UAE online store
Q07What is the best [category] brand in MENA 2025?
Q08MyBrand reviews UAE — is it worth it?
Q09Where to buy [product] online in Abu Dhabi
Q10Same-day delivery [category] UAE best deals
01
Section one

Competitor share of voice

competitor.com leads with 68% coverage. SoV measures the percent of queries where each brand is mentioned, segmented by which LLM surfaced them.

ChatGPTGeminiPerplexity
competitor.com
70
75
58
68%SoV
YOUmybrand.com
24
14%SoV
thirdplayer.ae
11%SoV
otherbrand.com
7%SoV
02
Section two

Performance by LLM

The three LLMs source their answers differently, so the fixes differ too.

GChatGPTWeak
2/10
queries mentioning you

Mentioned in 2 queries but with trust caveats. Competitor cited first in 7.

GGeminiWeak
1/10
queries mentioning you

Only 1 mention — largely absent. Competitor dominates Gemini results entirely.

PPerplexityMid
4/10
queries mentioning you

Strongest LLM for you. 4 mentions but no direct citations back to your domain.

03
Section three

Citation analysis — the domains LLMs trust

Every citation is a door you could walk through. Priority flags rank how urgent each domain is to engage.

Cited domainMentionsAbout youSentimentPriority
trustpilot.com
9Cites competitor exclusively — you have no TrustPilot profilepositiveCritical
khaleejtimes.com
6MENA editorial source — competitor featured, you are absentpositiveCritical
google.com
7Google Reviews 4.5★ for competitor — no equivalent for youpositiveHigh
competitor.com
14Competitor's own domain heavily cited — 3 structured pagespositiveHigh
mybrand.com
2Your domain cited twice but no specific page — homepage onlyneutralHigh
compareuae.com
41 mention of your price range on a comparison pageneutralMedium
04
Section four

Sentiment drill-down — the exact phrases LLMs use

How we score Sentiment is 0–100 based on classifying every sentence mentioning your brand as positive, neutral, or negative. 50 is neutral · above 75 is strong · below 40 signals a perception problem.

POSITIVE · 18%
NEUTRAL · 31%
NEGATIVE · 51%

Based on 100 sentence-level classifications · score: 42/100

● Positive phrases in rotation
“good product range”
Perplexity responses on product discovery queries
“competitive pricing”
ChatGPT on price comparison query where you were cited
● Negative phrases damaging conversion
“no customer reviews found”CRITICAL
ChatGPT caveat appended when mentioning MyBrand
“limited online presence”
Gemini response on brand credibility query
“unclear return policy”
ChatGPT and Perplexity on purchase-intent queries
05
Section five

Why this is happening

Structural causes, ranked by how fixable they are.

Your competitor has structured review content (TrustPilot 4.2★, Google Reviews 4.5★), category-level blog pages indexed in AI training data, and pricing transparency pages. Your site shows none of these schema signals. ChatGPT and Gemini are ingesting competitor's citation-rich pages and treating your domain as lacking trust anchors.

i

Root cause: LLMs prefer domains with externally-verified social proof. You have zero third-party review sources — competitor has three.

The two queries you won are longtail queries where competitor has no dedicated page. You won by default, not by strength. This tells you the exact content gap to exploit first.

Perplexity shows 4 mentions because it weights fresher web content more than ChatGPT or Gemini. Your social media activity is indexed there. This is not a sustainable moat — it disappears as competitor increases content output.

06
Section six

Prioritised action plan — ranked by impact per effort

Impact = estimated SoV / sentiment gain over 8 weeks. Effort = person-weeks of production required. Projections are calibrated to KaptainLLM benchmarks across similar brands.

⚡ Urgent — Act before next scanAction 01
Create a TrustPilot profile and gather 10 verified reviews

TrustPilot was cited in 9 of 10 LLM responses — all for competitor. Creating a profile and gathering 10+ reviews gives ChatGPT and Gemini a structured trust signal to cite. Without this, the 'no reviews found' caveat will persist.

→Removes the trust caveat from ChatGPT responses. Estimated +12 SoV points over 2 scans.
TrustReviewsOff-site
Impact9 / 10
Effort2 / 10
Ship
1 week
⚡ Urgent — Act before next scanAction 01
Publish a pricing transparency page with FAQ schema

The one query you shared with competitor was where a comparison site cited your price range. Give AI the data directly — a /pricing page with schema markup and FAQ will be indexed and cited.

→Estimated +8 SoV points on commercial intent queries within 4 weeks.
On-siteSchemaCommercial
Impact8 / 10
Effort3 / 10
Ship
3–5 days
03
Get listed in Khaleej Times / Gulf News business directory

khaleejtimes.com was cited 6 times — all for competitor. These MENA editorial directories are consistently part of LLM training corpora for regional brands.

→Estimated +6 SoV points on MENA-specific queries.
PRMENAOff-site
Impact7 / 10
Effort5 / 10
Ship
2–4 weeks
04
Publish 3 category-level landing pages with structured data

Competitor has category pages indexed in AI training data. Each page needs: H1 with the category keyword, FAQ schema with 5+ questions, and review aggregate schema. Start with your top 3 revenue categories.

→Broadens the queries where you're cited. Targets informational and longtail intents.
On-siteSchemaContent
Impact7 / 10
Effort6 / 10
Ship
2–3 weeks
05
Add a clear returns and shipping policy page

LLMs flagged 'unclear return policy' twice when mentioning you. A dedicated /returns page with structured FAQ schema directly addresses this. Competitor's policy page appears in 4 LLM responses as a trust signal.

→Eliminates a recurring negative qualifier from LLM responses.
On-siteTrustPolicy
ImpactEnabling
Effort2 / 10
Ship
1–2 days
RoadmapCOMING JUNE 2026

Google Search Console integration — scan the queries your customers actually use.

Stop guessing what to track. Connect your GSC in two clicks and KaptainLLM will pull your highest-impression non-brand queries from the last 90 days and run them automatically through ChatGPT, Gemini, and Perplexity. Measure LLM visibility against the actual search terms driving your organic traffic — and see whether AI search is cannibalising your clicks.

01
Auto-generated queries
Pulled directly from your GSC highest-impression non-brand terms. No guessing, no manual input.
02
LLM ↔ GSC correlation
See whether LLM mentions correlate with GSC click loss. Measure AI cannibalisation in absolute numbers.
03
Real revenue tie-in
Combine GSC impressions × LLM visibility × sentiment into a single priority score per query.
→ Free for Pro subscribers at launch→ Available: June 2026→ Early access: email us
Tracking cadence
Your next scan runs automatically.
You’re on recurring scans. Same queries, same LLMs, same conditions — so movement is real signal, not noise.
May 5
Next scan
Appendix

Query-by-query evidence

The raw data behind every finding above, grouped by intent.

CommercialHigh-purchase-intent queries4 queries · 0 won · 0 shared · 4 lost
Q01“Best online retailer in UAE for [category]”lost
ChatGPTNamed with warnings

MyBrand offers this category but no customer reviews found to verify quality.

GeminiNot mentioned
PerplexityMentioned

MyBrand and competitor.com both serve this market.

Q03“Trusted [category] stores in Dubai”lost
ChatGPTNot mentioned
GeminiNot mentioned
PerplexityMentioned

MyBrand is one option, though customer review data is sparse.

Q06“Free returns [category] UAE online store”lost
ChatGPTNot mentioned
GeminiNot mentioned
PerplexityNot mentioned
Q09“Where to buy [product] online in Abu Dhabi”lost
ChatGPTNot mentioned
GeminiNot mentioned
PerplexityNot mentioned
ComparisonDirect competitor comparison2 queries · 0 won · 0 shared · 2 lost
Q02“Compare MyBrand vs competitor for UAE delivery”lost
ChatGPTMentioned

Competitor.com has 4.5 stars on Google Reviews and free next-day delivery. MyBrand has competitive pricing but limited review data.

GeminiNamed with warnings

Competitor leads in customer satisfaction scores. MyBrand's online presence is limited.

PerplexityNamed first

MyBrand offers competitive pricing — compareuae.com shows them at the lower end of the market.

Q08“MyBrand reviews UAE — is it worth it?”lost
ChatGPTNamed with warnings

MyBrand has some positive mentions but no consolidated review platform. Unclear return policy noted by users.

GeminiNamed with warnings

Limited review data for MyBrand. Proceed with caution and check their return policy first.

PerplexityMentioned

MyBrand has a good product range per compareuae.com.

InformationalBrand-defensive queries2 queries · 0 won · 1 shared · 1 lost
Q04“Is MyBrand legit in UAE?”shared
ChatGPTNamed first

MyBrand appears to be a legitimate retailer in UAE, however I couldn't find substantial third-party reviews to fully verify.

GeminiMentioned

MyBrand has a functioning website and UAE presence. Recommend checking reviews before purchasing.

PerplexityNamed first

MyBrand is a registered retailer in UAE. Limited third-party coverage available.

Q07“What is the best [category] brand in MENA 2025?”lost
ChatGPTNot mentioned
GeminiNot mentioned
PerplexityMentioned

Competitor.com leads in MENA. MyBrand is a smaller regional player.

Long-tailSeasonal and discovery queries2 queries · 2 won · 0 shared · 0 lost
Q05“Budget [category] option UAE under AED 200”won
ChatGPTNamed first

MyBrand is a good budget option in this range for UAE buyers.

GeminiNamed first

For under AED 200, MyBrand offers good value in UAE.

PerplexityNamed first

MyBrand tops the list for budget-conscious UAE shoppers in this category.

Q10“Same-day delivery [category] UAE best deals”won
ChatGPTNamed first

MyBrand offers same-day delivery in Dubai and Abu Dhabi with competitive pricing.

GeminiMentioned

MyBrand and competitor both offer same-day delivery in UAE.

PerplexityNamed first

For same-day deals, MyBrand is frequently cited alongside competitor.

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